About the Innovation Awards.
The purpose of the Annual Business Travel Innovation Awards is to recognise those business travel suppliers who create highly innovative products, services and processes for buyers, travellers or other suppliers.
There are seven ‘Category Award Winners’, signifying the travel suppliers who are leading innovators in the areas of air travel, accommodation, ground transportation, technology, traveller services, travel management services, and corporate social responsibility. From these category winners the supplier considered to be the ‘most innovative’ is awarded with the ‘Gold Innovation Award’.
The Award Winners
Following an intense short-listing process by a panel of leading business travel journalists and a final public vote, the winners of the seven Innovation Award categories were finally revealed as:
- Accommodation category
City Inn - In-room multimedia business and entertainment solution with iMac
- Air travel category
British Airways - Club World Cabin
- Corporate social responsibility category
Airplus - Carbon offset feature of the AirPlus Company Account
- Ground transportation category
Eurostar - High Speed Rail on Airline GDS Display
- Technology category
Hilton Hotels - Personalized Online Group (POG)
- Traveller service category
Sabre Holdings - Sabre Virtually There
- Travel management service
Carlson Wagonlit Travel - Programme Management Centre
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All category winners were presented with a commemorative award during the second day of the Business Travel Show.
The 'Gold Innovation Award' was presented at the exclusive Business Travel Show Party second night of the Show in front of 350 VIP buyer guests and leading suppliers at Madame Tussauds.
All winners receive extensive publicity, branding and awareness